3 - Institutions

3) what kind of media institution might distribute your media product and why?

The main music magazine publishing companies are The Immediate Media Company and The BBC. Top of the Pops magazine is a very similar magazine to mine, and the company that publishes it is The BBC, so this is the publishing company that I have chosen to publish my magazine.

Magazines produced by my institution:

Institutions

Target Audience:


How my magazine fits into BBC magazine publishing company
My magazine would fit into The BBC's publishing range of magazines. The BBC publish a varied range of magazines, which all have different content and target audiences , ranging from 1 year old girls, to 50 year old men. This allowed me to determine what category my magazine would fit into in regards to target audience.
My magazine would fit into the BBCs music category, with magazines such as Top of the Pops is similar with as of the target audience, to which my magazine has the same target audience. The target audience of my magazine is 13-16 years old, and Top of the Pops has a target audience of 11-16 years old which makes my comparable to it.
It is clear my magazine will fit into the BBCs publishing company and will suit the genre based magazine as it targets the same aged range audience to existing music magazines and also appeals to the same gender as for it being mainly female leaning, and my magazine will include appealing content which fulfil my target audiences interests and hobbies such as clothing and make up styles, gossips and competitions.

Oppurtunities to use different media: I would also like for my magazine to be produced by the BBC company, as for, having a versatile ownership, which would allow my brand to be advertised and broadcasted across a number of different publications as the BBC own tv channels, a website and radio stations. This would allow my brand to be publicised to a wide audience in different ways, helping my production to be successful.

BBC ownership:



Institutions popplet -
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